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Registration is required for this offering (below).
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Description:
Social media is a quickly emerging form of online media that is
becoming just as important as advertising and public relations, if not
more so, for many organizations. Social media is a critical
component of search engine optimization (SEO) and web marketing
campaigns. It's also one of the few legitimate ways your business
website can get a massive amount of traffic and links without spending a
lot of money. Web marketers who use social media skillfully have a
massive competitive advantage over those who don't. Don't be left
in the dark! If you've been hearing a lot about social media (sites like
Facebook, Twitter, and LinkedIn), and you want to understand more about
it before diving in deeper, this class is a perfect introduction. It
will cover the basics of social media from business / marketing
perspective - and it will leave you inspired and confident in how to
better use social media to promote your own brand or organization. This workshop will cover: - LinkedIn
- Facebook
- Twitter
- Blogging
- YouTube
- Best
Practices
We talk about a lot of
different social networking and social media sites in the class, but be
aware that our primary focus is Facebook.
Presented as a Lecture-Style Workshop:
These are our most affordable training programs, designed to introduce a subject quickly and efficiently. Students can take notes from the instructor's projected computer screen, and/or bring their own computer to follow along. Lecture-style workshops are normally held on weekday evenings from 6 pm – 9 pm and contain a maximum of 30 students (average is 8-20).
Who Should Take This:
Anyone who's curious about using social media to increase visitors to their website.
Instructor:
 Dave Taylor has been involved with the Internet since 1980 and is widely recognized as an expert on both technical and business issues. He has been published over a thousand times, launched four Internet-related startup companies, has written twenty business and technical books and holds both an MBA and MS Ed. Dave maintains four weblogs: The Business Blog at Intuitive.com, Ask Dave Taylor, Dave On Film, and Attachment Parenting Blog. Dave is an award-winning speaker, sought after conference and workshop participant and frequent guest on radio and pod programs.
BDA Member Cost: $59.00 ($69.00 after Thursday, November 04, 2010)
Non Member Cost: $79.00 ($89.00 after Thursday, November 04, 2010) Become a member to save $20.00
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