Marketing with Social Media
Characteristics Of This Class:
Don't be left in the dark! If you've been hearing a lot about social media (sites like Facebook, Twitter, and LinkedIn), and you want to understand more about it before diving in deeper, this class is a perfect overview. It will cover the basics of social media from business / marketing perspective, with an emphasis on Facebook - and it will leave you inspired and confident in how to better use social media to promote your own brand or organization.
This workshop will cover:
- Google+
- YouTube
- Best Practices
Who Should Take This:
Anyone who's curious about using social media to increase visitors to their website but needs a big picture overview of social media sites and strategies.
Dave Taylor
Dave Taylor has been involved with the Internet since 1980 and is widely recognized as an expert on both technical and business issues. He has been published over a thousand times, launched four Internet-related startup companies, has written twenty business and technical books and holds both an MBA and MS Ed. Dave maintains four weblogs: The Business Blog at Intuitive.com, Ask Dave Taylor, Dave On Film, and Attachment Parenting Blog. Dave is an award-winning speaker, sought after conference and workshop participant and frequent guest on radio and pod programs.
Lots of good information about a variety of social media sites. I appreciated his many personal stories and industry anecdotes.
Craig, 4/29/2013
Very well organized. He knew his stuff, and didn't go down rabbit trails.
robin, 4/29/2013
Priceless! I always enjoy Dave Taylor's presentations - he's so funny. I love that he doesn't take himself (or this business) too grimly or seriously.
Nadia Eve, 4/29/2013
As I'm getting started it gave me lots of ideas and a framework for strategy. Dave was funny, upbeat, and informative.
Nikki, 2/13/2013
A lot of info was pertinent, especially the blog portion, it helped us understand how we should be using it.
Emily, 2/13/2013
The class demystified the general structure, function, and purpose of social media sites.
Liza, 2/13/2013
It was informative, engaging, and left me feeling excited.
Jessica, 10/1/2012
It helped reinforce the things I'm already doing, plus giving me a push to use other tools.
Casey, 6/27/2012
Helped tremendously in providing tips, insights and caveats into what to consider when setting up my business social media account in a smart way.
Nadia Eve, 6/27/2012
Wow, this was an incredibly helpful class, so informative, [the instructor] was incredibly knowledgeable. This gives me a great start and has helped me get excited about using social media.
Hannah, 6/27/2012
[The instructor was] very personable and responsive to the needs of the class.
Kathryn, 6/27/2012
Helped tremendously in providing tips, insights & caveats into what to consider when setting up my business social media account in a smart way.
Nadia Eve, 6/27/2012
Dave is really good, engaging, on point and organized.
Steve, 4/18/2012
Fabulous overview. Dave is very knowledgeable, helpful and thorough.
heather, 4/18/2012
I learned a lot more about social media and how to market myself.
joanna, 4/18/2012
Great overview, great anchor points.
David, 1/16/2012
Dave was great!
Pam, 1/16/2012
Very valuable information. Good to have explanations for what you took for granted with social media.
Sam, 9/26/2011
Excellent and succinct information that I can apply tomorrow.
Tony, 9/26/2011
The instructor was very knowledgeable, personable and entertaining.
Jen, 9/26/2011
It was very informative - I learned a lot.
Emma, 9/26/2011
Excellent material.
Cheryl, 9/26/2011
The class gave me much more info on LinkedIn and Google+, and the instructor was very good.
Bobbi, 7/25/2011
Game me a better idea on how to properly use social media.
Jorge, 7/25/2011
Dave gives practical insight to social media in an easy style with local flavor.
Joe, 7/26/2010
Dave was very engaging and open to side discussion while staying on track.
Deborah, 7/26/2010
I'm very new to using this concept and applying it to the business of a state agency, lots of good ideas for starting out.
Katie, 7/26/2010
Showed new ways to utilize sites for my business pages.
Morgan, 7/26/2010
Dave is very knowledgeable and has lots of 'how to' examples.
Todd, 7/26/2010
Very informative and well presented.
Jerry, 7/22/2010
Good content, Informative, Speaker knowledgeable in field/topic.
Lynda, 4/28/2010
Great primer on nuts and bolts of major social networks.
brad, 4/28/2010
Very interesting context. Great explanation of Social Networks.
Deborah, 4/28/2010
It was a very informative class. Understanding engaging people verse directly spamming them was one of the key ideas I pulled from class. Dave seemed to be a very knowledgeable and effective communicator.
Rick, 9/24/2009
Really good class that taught me a lot I did not know about Facebook, my website, blogging and Twitter. This will help me stay up to date with the current marketing trends for my business. Thanks.
Thomas, 9/24/2009
Thanks for all the useful info!
Jessica, 6/12/2009
Dave Taylor is a wealth of knowledge!! Fabulous class on the ins and outs of marketing with social media as well as market trends, research and studies. Dave, an expert in his field, gives a fabulous presentation from which all levels can benefit. Thank you BDA for offering such a great class!
Alison, 6/11/2009
I thought it was very worthwhile and learned a lot!
Lisa, 5/29/2009
Wow! I'll probably take it again and again. Super helpful.
Marie, 1/31/2009
Brett is a brilliant and enthusiastic instructor who keeps the class moving with an avalanche of important information. Follow this series of classes to move from clueless to informed and empowered. I study this stuff everyday and Brett is a true ninja. Highly recommended!
Ted, 12/30/2008
This was a terrific class. Brett Borders is an excellent teacher. He covered an amazing amount of material in a short time. Very helpful.
Catherine, 9/18/2008
This was a fast-moving, fun overview of Social Media and their huge marketing implications. Very valuable to our boutique PR firm. Really enjoyed it. Bob Wells, Lennox Communications, Boulder
Bob, 9/18/2008
It was a great class and he covered a lot of ground!
Deb, 9/18/2008
Related Classes & Workshops
Below is a list of classes & workshops that are related to the one you are reading about now. We also encourage you to take a look at our "help me choose" page for much more information on choosing which BDA program is right for you.
Optional Payment Plan for Transitions Certificate Programs:
We want to make our training as accessible as possible so we offer a simple payment plan for our Transitions Certificate Programs. Each of the 4 payments is 25% of the total registration fee with no finance charges or other costs. The first payment will be taken when you register and the remaining 3 payments are paid every month for the following 3 months (detailed payment information in the table below). It's easy to take advantage of this option and we encourage you to sign up early since these programs often fill up fast! If you're interested, don't register online. Instead, please contact BDA staff at 303-800-4647 or email us with the name and start date of the program you wish to attend (info@boulderdigitalarts.com) and we'll get you setup, take your first payment, and confirm your registration.
Payment Program Details
| BDA Member | Non-Member | |
| Payment 1 Paid at time of registration. |
$17.25 | $22.25 |
| Payment 2 Due one month after registration. |
$17.25 | $22.25 |
| Payment 3 Due two months after registration. |
$17.25 | $22.25 |
| Payment 4 Due three months after registration. |
$17.25 | $22.25 |
| Note: registrants using the payment plan are not eligible for the early registration discount and always pay the standard registration fee ($69.00 for BDA members and $89.00 for non-members). | ||
Registration Fees
BDA Members: $59.00
Non-Members: $79.00
Registration Discount Applied
You save $10.00 by registering before midnight on 7/18/2013. Standard registration fees for this program are $69.00 for members and $89.00 for non-members.
Schedule
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Excellent overview, useful info. Very knowledgeable guy.
Carol, 4/29/2013