What You'll Learn

Think about the last time you used a digital product or tool that delighted you. Maybe it saved you time by anticipating your next move or by streamlining your task. Or maybe you intuitively understood how to use it without reading instructions. The creation of a satisfying and easy-to-use product is not accidental. It's the result of a methodical approach that involves learning about the wants and needs or real users and synthesizing that information into concrete changes in a product's design.

In this highly interactive class, you'll learn the essential ingredients involved in the user-centered design process. We'll specifically focus on user-centered design as it's applied to designing apps, websites, and software. You'll be introduced to activities that anyone on a product team can apply to craft a more useful and enjoyable user experience. Through examples, tips, and hands-on practice, you'll gain the understanding and groundwork to start integrating user centered design into your own work.

The Course will cover:

• The pieces of a User-Centered Design process: Discover, Define, Prototype, and Test.
• Understanding users through field research
• Understanding and outlining the tasks your app needs to perform
• Sketching rapid prototypes to test new solutions
• Running budget-friendly user testing sessions
• Integrating user-centered design into existing teams and processes